Coming up with the perfect name for your online store on your own can be as difficult for an entrepreneur as it is for a Buddhist to learn Zen. But you can consider yourself enlighten if the name you choose for your online store is logically sound, hints at something tempting to the target audience (best prices, discounts, exclusive, wholesale, trust, status, other goodies), pleases the ear, is instantly memorable, and also distinguishes you from dozens of similar ones.
Typical mistakes made when choosing a name
How to Name an Online Store? 9 Tips to Make Your Life Easier
Ideas to consider: successful examples from different niches
But how to come up with it? After all, a consonant domain name will also be register under the future name. Some will ne weeks of brainstorming by a whole team of marketers to select the best options, and someone, inspir by an apple, will name their corporation Apple
In any case, choosing a name for an online store telemarketing data should not become a stumbling block on the path to business development. We will not offer a list of ready-made solutions for you in this article, but we will do something more – we will reveal to you the main subtleties and secrets of naming.
Typical mistakes made when choosing a name
When choosing a name for an online store, website owners make many mistakes, among which the most common ones can easily be identifi. Carefully read their list so as not to step on the rake, which has already fallen victim to dozens and hundrs of other people.
- Lack of logic and meaning. This is the main “problem” of many names that cause bewilderment and rejection in the potential consumer audience. The laurels of Apple with its recognition do not give rest to many, but what is allow to Steve Jobs is not allow to a site selling wholesale socks. Of course, you can call such an online store Pear or Pineapple, but do not expect that buyers will appreciate it.
How to Name an Online Store? 9 Tips to Make Your Life Easier
Don’t be afraid to be creative in naming. When creating a list of possible options for the name of an online store, use combinations of words, alliterations, allusions, hints, analogies, abbreviations, hidden meanings, oxymorons, and onomatopoeia to the maximum extent.
- Make the name multilingual . The ideal solution is to find a word that will have the same spelling in a variety of transcriptions.
- Choose names that are adequate to the price category of the goods in your store . Pathos and outrageousness are justifi only in the expensive elite niche. “Shoe Empire”, for example, is a very strange name taiwan data for a one-page site with cheap Chinese sneakers.
Example of a name for an online store of electrical equipment
Make sure the name matches the product range . The user should be able to grasp the theme of the store from the first acquaintance with the name. But do not get ti to a specific product or even a niche, it is advisable to find a more or less universal name in case you decide Beware of extremes – banal and imaginative, pretentious and counterintuitive names have little chance of appealing to modern people, who are becoming increasingly rational and pragmatic.
Consider the gender and age factor . Shades of tenderness and coquetry are appropriate in a store with goods for women, men are closer to brutality or officialdom, and fairy-tale associations are best left for children’s goods.
Be unique . Take the time to monitor competitors in the region and, having analyz their names, eliminate options that will allow customers to confuse you. Resist the urge to win on similarities with the market leader. Abibas will always be just a cheap fake.
Don’t stick to a limit region
When creating an ambitious portal, it is logical to expect that it will exist and develop for many years and decades. Do you exclude the possibility of entering other regions or even the international arena? Therefore, avoid including the region abandoned browsing. works on the same principle: in the name of the online store.